Learn more about our culture

blogs + press

Boosting Local Store Marketing with Micro Influencers

Nothing is more vital to the strength of a business than its local store marketing plan. Having a marketing plan in place for your grand opening and beyond allows operators, like you, to reach their target customer base and build long-lasting relationships within the community. One of the fastest growing sectors in the marketing industry, […]

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Building Strong Brand Loyalty That Lasts

Building customer loyalty is key for every business. The more a customer resonates with your brand, the more likely they are to return. A community of enthusiastic fans is beyond valuable. A strong brand community will increase loyalty, lower marketing costs and authenticate brand messaging. Through fan commitment, engagement and support, brands can cultivate strong […]

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3 Ways Beyond Juicery + Eatery Stands Out in the Health Food Industry

Our multidimensional menu, award-winning business model and commitment to our core values have catapulted Beyond Juicery + Eatery into one of America’s fastest and hottest growing fast-casual brands. Let’s dive in to learn more about what makes Beyond Juicery + Eatery stand out from other health food franchise concepts and why you should consider joining […]

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Beyond Bosses: Making People Feel Great

We’re on a mission to create quality food and enrich the lives of the communities we serve, and there’s no better representation of our motto than with multi-unit operator Violet Gintsis. After 43 years working in the banking industry, Violet left her established career to join our award-winning concept. With an entrepreneurial spirit and philanthropic […]

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How Seasonal Menus and LTOs Keep Customers Engaged

Restaurants and other fast-casual concepts like Beyond Juicery + Eatery have found proven success with menu updates, seasonal items, or limited-time offers (LTOs) to find the balance between launching innovative new products and keeping customer favorites on the menu. Let’s break down the reasons Beyond Juicery + Eatery embraces seasonal menus year-round.   Consumers Love […]

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Gen Z’s Impact on the Health Food Industry

Gen Z’s Impact on the Health Food Industry Gen Z, which comprises ages 16 to 24, is beginning to flex its muscles on its impact in the fast-casual marketplace. The pandemic brought an increased focus on overall wellness, with Gen Z attracted to fast causal concepts that align with their principles. With healthy options, convenience […]

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How Our Support & Training Goes Above & Beyond

Fresh is our focus; people are our purpose! Around here, we’re truly a family, eager to jump in at a moment’s notice to support our franchisees, employees and communities. Through our commitment to uphold our mission and culture, our brand ranked #64 on Entrepreneur’s Top New & Emerging Franchises list. We’re so excited about this […]

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Small Businesses Make the Biggest Impact on Communities

Small businesses are the backbone of every community. When our founders Mijo Alanis and Pam Vivio opened the first Beyond Juicery + Eatery in Birmingham, Michigan, they opened the doors to a community, with a goal to delight customers with our focus on fresh ingredients.   We love going above and beyond the expectations of […]

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Join the Health Food Movement in 2022

Join the Health Food Movement in 2022 With 2021 in the rearview mirror, we’re looking ahead at what’s in store for health and wellness trends in the new year. Now more than ever, customers understand and are prioritizing the benefits of lifestyles that actively promote healthy choices. Whether it’s an influx of New Year’s resolutions […]

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Fueling Growth from Within

We’re always looking for passionate individuals to join our franchise family – it just so happens that some of our own climbed the ranks from store team members to corporate to franchisees.   Several of our franchise locations are owned by corporate employees themselves. Our teams’ passion to live a healthy lifestyle and dedication to […]

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BYOB: Be Your Own Boss

Being your own boss is one of the biggest temptations of entrepreneurship, with the thought of fulfilling a deeper sense of purpose by working for yourself. As a professional, you strive to be the best, regardless of the role you are in. When it comes to being your own boss, you need to work twice […]

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Spring into Ownership

It’s National Cleanse Month, and we’re flushing out toxins and hitting reset on our minds and wellness. The corporate job market can provide a steady paycheck but at the cost of workplace stress. Detox and reboot from your corporate 9-5 lifestyle by investing in our fresh brand.    Most people looking to buy a franchise […]

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Juicing Up Growth

All is merry and bright here at Beyond Juicery + Eatery! We’re celebrating our monumental growth in 2021 with 14 openings and 13 agreements, solidifying our place as a leader in the healthy fast-casual food industry.   We’re continuing to grow with existing franchisees, like Robert Kasgorgis and Jason Najor, who are set to open […]

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beyond opportunity

  We’re more than just smoothies and juices, we’re a lifestyle, and we see this lifestyle having an impressive impact with our diverse, healthy and fresh products.  With twenty-five stores in operation, six new stores in construction and more stores coming before years end, we are excited to continue our explosive growth from 2020, which […]

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Meet Our Founders

Mijo Alanis and Pam Vivio, husband-and-wife duo, opened Beyond Juicery + Eatery in 2005 after recognizing a gap for healthy food options in the Michigan market.  With entrepreneurship in their blood, the couple set out to change the health food industry by “doing what others won’t”. We sat down with Mijo and Pam to learn […]

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Community Connection

  Whether it’s taking care of employees or supporting local businesses, we believe that helping the community matters.  Here at Beyond Juicery + Eatery, a passion for the community is at our core. Simply put, we’re people who care about people and we strive to do what others won’t. In an effort to help our […]

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