What makes us stand out


you take care of the guests, we’ll assist in the rest

Beyond Juicery + Eatery stands out from the competition because we are truly a family. We'll give you the tools and guidance that you'll need to locate real estate and complete your construction process. Plus, through our training process, we'll teach you how to build operations and customer service systems. Add in a menu that offers something for any guest, and we’ve got a concept that attracts loyal customers. These efforts all work harmoniously together to create a unique Beyond Juicery + Eatery experience for our guests in which we serve fresh food that tastes Beyond good, and we become the best part of their day.

“We’ve set this brand up so the franchisee comes in and takes care of the guest and we support you along the way” - Mijo Alanis

count on us

Anticipating customer needs

Innovation is in our DNA; it’s how we keep up with quickly changing food trends. We like to think of ourselves as experts in anticipating our guests’ needs, creating seasonal menu items to help us attract new guests and keep our existing guests engaged. We strive to do what other brands won’t; our ability to pivot with shifting trends is just another example of how Beyond Juicery + Eatery stands out from the competition.

About our operational tools

As a business owner, your concerns about food cost, smoothie operations and customer marketing and retention are important to us. We offer online tools that allow you to monitor your labor, food costs and sales at a glance. Plus, our mobile phone application and loyalty program allow our guests to take advantage of pick-up options while staying engaged and earning rewards for every dollar spent.

Fresh, Healthy Food that tastes BEYOND Delicious!

Our dedication to offering the freshest ingredients, and a constant effort to innovative new items results in a robust menu that stands out from our competitors. All new items go through a rigorous taste testing process, ensuring the best flavor profile before they officially hit the menu. We also have the ability to customize any menu item to fit a variety of special dietary needs.

Our customers love us!

“If I could give them 10 stars, I would. Taste, freshness, quality, service, speed, friendliness, reliability, rewards program, catering all get 10/10 for me. I order the Cilantro Chicken Wrap at least once a week. Highly recommended!” 5-star Google Review

our core values

Sweat the Shirt

We are proud of the shirt we wear and want to be a part of something bigger than ourselves. As a team, we show up for each other and fight until the last whistle blows, leaving it all out on the field. We are passionate about the success of our franchisees, customers, community, and teammates. We are committed to changing the game in the fast casual industry.

Do What Others Won't

We don't shy away from challenges or opportunities that feel impossible. We think outside the box, write new stories, and invent new trends. Building relationships and providing exceptional customer service is what makes us stand apart; to us the details matter.

Best Part Of Someone’s Day

We help build stronger communities by connecting people with fresh, flavorful food. We provide healthy options and world class experiences that make people feel good. We believe in the power of the neighborhood we serve and in giving back to surrounding communities. We are people who care about people.

our story

In the early 2000’s, life-time restauranteurs Mijo Alanis and Pam Vivio began to notice a shocking new trend: while working in Pam’s family restaurant, they watched as people traded in their cheeseburgers and french fries for salads and fresh produce. After witnessing more and more customers seek healthier options, they began to theorize about a new concept that served fresh, healthy foods and smoothies. While this type of concept had begun to take a foothold on the East and West Coasts, Mijo and Pam were among the first to test the concept in the Michigan market. In 2005, they opened the very first Beyond Juicery + Eatery location in Birmingham, Michigan delighting its customers with a focus on healthy and fresh ingredients that tasted Beyond good!

After years of serving award winning smoothies and delicious food options, people began to knock on the door wanting to become a part of the Beyond Juicery + Eatery family. With the goal to spread their concept across the country, Mijo and Pam jumped at the opportunity and began their research into franchise systems. They quickly discovered that in order to establish a successful business model, their relationship with franchisees had to be truly symbiotic. As an independent owner and/or operator, you take care of the guests while we support you along the way. Your main responsibility is to treat your guests as number one, while we support you through everything from construction and training, to marketing and operations. We truly believe that Beyond Juicery + Eatery is a winning concept that can propel you towards your entrepreneurial dreams. We look forward to growing with you and helping you achieve your goals!


check out our menu



Our award winning smoothies are blended to perfection. No hidden additives, just fresh ingredients that always pack a flavorful punch!


Our made-to-order juices are a customer favorite, however we also offer our own line of High Pressure Processed, Organic Bottled juices as retail items in every store.


Our 100% fresh juice cleanse programs provide all of the essential vitamins, minerals and nutrients that your body needs to clean, heal and rejuvenate.


Our made-to-order food items are always fresh and entirely customizable to fit a variety of special dietary needs. Many of our food items are homemade, such as our dressings, salsa and hummus!


We offer customizable catering options that everyone can enjoy! With the ability to serve a variety of special dietary needs, we have something for everyone in your party!




Lindsay & Tom


From the moment you sign your franchise agreement throughout the life of your business, our team has your back. With a focused operations team, we’re ready to help teach you how to train your staff to handle the busiest of rush hours and any challenge that may come your way. Plus, our operational tools allow you to allow you to manage your costs and labor, to ultimately run the most profitable and efficient business possible. Additionally, our multidimensional menu ensures that we have something to offer any type of guest, at any time of the day. Our dedication to offering the freshest ingredients, a constant innovation of new menu offerings and a strict adherence to lofty brand standards, results in a robust menu that stands apart from our competitors. Finally, it’s our vision and innovation that makes Beyond Juicery + Eatery future proof. We are focused on the technological world and continue to evolve our marketing strategies and our app capabilities to keep up with quickly changing trends and customer demands.